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Bringing Insights to Life

Claudia Antoni and Edward Appleton focus on insight activation strategies, with case studies on how H/T/P brought insights to life. Spring 2019 issue/ QRCA’s Views magazine.    

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Online Communities – Opportunities for Digital Qual Research

Edward Appleton writes about the multiple advantages of using the increasingly popular Online Communities (MROCs) in Research and Results 6/2018, including some global case studies from H/T/P. He also outlines some watch-outs for clients looking to implement online research communities across the globe. H/T/P was one of the first agencies in Germany to work with

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Gen Z Community

Research and Results (2/2018) writes about the H/T/P Gen Z Community – focussing on Food and Drink.  

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Soothing Creative Tensions

How research can help foster great creative work – avoiding an over-rationalised approach, and facilitating “with edge”. Research and Results International Edition 2016/17, Edward Appleton.  

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Big Data und Qual Marktforschung

Welche Rolle spielt Qual Marktforschung in der Ära von Big Data? H/T/P präsentiert mit Zalando auf dem VSMS Kongress in Zürich. planung&analyse berichtet im März 2018.  

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H/T/P Presenting at Qual360 in Berlin

Marktforschung.de publishes our impressions of the 2018 Qual Conference, where H/T/P’s Nina Keller gave a talk with KAO’s Susanne Stahl on “Presenting Findings Differently”.  

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Gen Y meets Gen Z

planung&analyse (April 2017) reports on the findings of Happy Thinking People’s ongoing Gen Z Community in its “Editor’s Pick”.  

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Press Contact

Edward Appleton
Director Global Marketing & Sales

Rosenstr. 17
10178 Berlin
Tel: +49 30 327986 8635
E-Mail Edward Appleton