Insights for Impact
We helped one of the world’s largest online fashion retailers successfully align its communication approach on sustainability.
We helped one of the world’s favourite confectionery companies achieve a significant sales uplift for a flagship brand in a highly competitive segment.
Our quant-qual pre-testing tool eTrack© allowed us to identify and optimize a winning ad concept that subsequently proved extraordinary cut-through and brand linkage qualities. All in the space of 5 weeks.