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H/T/P Paris Breakfast Meeting – Creative Storytelling and More!

Posted on 21st January 2019 by Berlin in Uncategorized

How to rejuvenate a 100 year old apéritif brand, Suze – using a skillful blend of social media analysis, semiotics, creative storytelling and a twist of traditional qualitative research?

That’s what our very own Sven Arn and Pernod’s Consumer Insights Manager Juliette Margerand will be talking about in Paris next week.

The H/T/P France management team is hosting a client breakfast meeting in Paris; Sven and Juliette will be sharing details of a Suze case study, talking about how they went about fusing the different narrative strands.

Date: Friday 1st February

Time: 09.00h

Where: inspiring central venue (we’ll let you know the exact address personally ;)

It’s a fascinating study – was awarded Best Presentation at the Esomar Fusion Conference in 2018, the world’s leading qualitative Research event.

If you’re interested in attending, drop us a line at Contact – we’d love to see you there!

Alternatively, if you can’t make it but are interested in learning more – please get in touch!

Cordialement,

Georges Guelfand, Meredith Linhard-Bourgery, Julien Dulpic and the rest of the lovely H/T/P Paris Team


 
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